Spiffy
Industries / Professional Services

Accounting

Referrals built the book. A system can scale past it.

The Challenge

What makes accounting marketing different

  • New client acquisition has relied entirely on referrals for years
  • Content rarely demonstrates expertise beyond a generic services page
  • Seasonal demand (tax season) isn't planned for months ahead
  • Client onboarding is manual and inconsistent
Our Approach

How we'd build your system

We build authority content and SEO around the specific questions clients search, plan seasonal campaigns around tax deadlines months in advance, and automate onboarding so new clients start smoothly.

Customer Journey

How a customer actually finds you.

01

Search

A tax or bookkeeping question drives organic search

02

Authority content

A specific, credible article builds trust

03

Consultation

A clear CTA converts the read into a booked call

04

Onboarding

Automated onboarding sets the tone for the relationship

Accounting

Ready to build the accounting system?