Spiffy
Analytics

Analytics & Reporting

One dashboard, every channel, no more guessing.

The Problem

What usually goes wrong first

  • GA4 shows one number and the CRM shows another
  • Nobody can say which channel actually closed the last big deal
  • Reports take a full day to assemble manually every month
  • Attribution gives credit to the last click, and nothing before it
The Fix

Clean tracking, unified reporting, real attribution

We implement clean tracking across every channel, connect the data into a single dashboard, and build attribution models that credit the full customer journey, not just the last click before conversion.

1

Single dashboard replacing manual reports

Sample

Attribution reporting across the full funnel

Monthly

Reporting cadence tied to revenue

What We Do
  • Audit and fix GA4, Tag Manager, and pixel implementation
  • Set up server-side and offline conversion tracking
  • Implement call tracking where phone leads matter
  • Build unified dashboards across ad platforms, web, and CRM
  • Design multi-touch attribution models
  • Deliver monthly reporting tied to business outcomes
Deliverables
  • Tracking audit and implementation
  • Call tracking setup
  • Unified reporting dashboard
  • Attribution model documentation
  • Monthly performance report
  • Quarterly strategy review
Our Process

The same six phases, applied to analytics.

01

Discover

02

Strategize

03

Build

04

Launch

05

Optimize

06

Scale

Platforms & Tools

GA4Google Tag ManagerLooker StudioCallRailMeta Conversions API
FAQ

Analytics & Reporting — Common Questions

Having GA4 installed and having it configured correctly are different things — most audits we run find broken goals, missing conversions, or duplicate tracking.

It answers which channels contributed to a sale, not just which one got the final click — critical for budget decisions when the buying journey spans multiple touchpoints.

Yes — shareable Looker Studio dashboards are standard, updated automatically rather than assembled by hand each month.

Ready When You Are

Let's talk about analytics & reporting.

One call to see where this fits into your broader marketing system.